The fact is that B2B marketers are creating more content than ever before. They now use an average of 13 B2B content marketing tactics - from social media to white papers. But with so many choices, what types of content will bring you the best results? Here are the B2B content marketing picks, as discussed in the Fresh Perspective Copywriting infographic below, that will separate your business from the rest:

It's true that having an active business blog is essential to a successful content marketing strategy. However, there are are a lot other awesome content marketing ideas you can try that don't just involve blogging and they're easy to do! Oracle has made a great infographic about 12 content marketing ideas worth trying that aren't blog posts. Check it out below!

Blogs are an important part of today's web, with over 409 million people reading more than 17.6 billion blog pages every month. Because blogging has become so big, people who are just starting out may have received some bad advice on how to become as popular as the big sites. Here's a closer look at the most common blogging mistakes to avoid and what you should do instead.

Brewing good beer and creating great content have a lot in common. They're both fresh, fun to share, and leave your customers smiling. So how do you brew the best content? Follow the steps in the Kapost infographic below to become a master of the craft.

The beauty of content marketing is that it has direct, positive impacts in other areas of your inbound marketing strategy and is a crucial component to any business wanting to grow their brand. By offering valuable content that your target audience is looking for, you're able to attract the right people to your website and turn them into leads. From there, you can continue to nurture them along the buyer's journey until they become another one of your many satisfied customers!