Fresh marketing and sales ideas for home builders and developers

New Home Marketer Blog

The latest in new home builder marketing and sales ideas.

Blog Feature

Miscellaneous

The Ninja is No More: Announcing Marketing Ninjas New Brand

By: Velocity23

The last 10 years have been a helluva ride. We've seen our company grow, our services evolve, and our client base expand across North America. It's been amazing. And now we're ready to take it even further. Over the last year, we've been developing a new identity that better reflects how we work with the real estate industry. One that will help us continue to scale up our business and help more builders and developers to grow and sell more homes. Changing a brand is a challenging but exciting journey, and we wanted to share ours with you. So whether you're thinking about embarking on a similar adventure or you just want to get some behind-the-scenes insights about how and why we came to the decisions we did, this post is for you.

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Inbound Marketing

What Does a Home Buyers’ Customer Journey Look Like?

By: Velocity23

In any industry, potential customers go through a “buyers’ journey” as they make decisions about buying a product or using a service. Some will spend longer in one stage of the journey than others, but they all tend to go through the same series of stages.

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Mapping The Home Buying Journey

Updated for 2021! Discover how to 10X your sales funnel, gain massive awareness, and stay ahead of your competition. Subscribe to the Velocity23 blog and download your free copy now!

Blog Feature

Getting Found | Strategy

5 Tips For Getting Online Reviews And Building Customer Trust

By: Velocity23

As a home builder, one of your primary goals should be to earn the trust of your customers. If they trust you, they’re likely to remain customers for long periods of time and potentially recommend you to their friends and family. 

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Inbound Marketing | Content Marketing | Strategy

Funnel vs. Flywheel: What’s the Difference?

By: Velocity23

If you’ve been working on a content marketing strategy for a while, you’ve undoubtedly heard of the marketing funnel. This is the method by which you offer solutions to prospects at every stage of the buying journey, then funnel them along your sales path until they eventually turn into customers.

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Content Marketing

Why Compounding Blog Posts Could Mean More Sales for Your Business

By: Velocity23

The two main goals of blogging for your home building business is to increase traffic to your site and to boost your authority. The more articles you have, the more likely it is someone will find your site through the search engines. Once they find your site, they become more interested in having you be their home builder.

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Mapping The Home Buying Journey

Updated for 2021! Discover how to 10X your sales funnel, gain massive awareness, and stay ahead of your competition. Subscribe to the Velocity23 blog and download your free copy now!