--- title: New Home Marketer Blog | Analytics & Data description: Analytics & Data | The latest in new home builder marketing and sales ideas. --- [![](https://blog.velocity23.com/hs-fs/hubfs/Gauge_left_Velocity23-350.png?t=1497564971569&width=320&name=Gauge_left_Velocity23-300.png)](https://velocity23.com/) - - - - - [1-888-450-1859](tel:18884501859) [hello@velocity23.com](mailto:hello@velocity23.com) - [Home](https://velocity23.com/) - [About](https://velocity23.com/about/) - [Blog](https://blog.velocity23.com/blog) - [Resources](https://velocity23.com/marketing-resources/) - [Contact](https://velocity23.com/contact/) - [SCHEDULE A CALL](https://velocity23.com/lets-talk/) - Categories - Follow Us - [Subscribe](https://info.velocity23.com/blog-subscribe) - [Analytics & Data](https://blog.marketingninjas.com/blog/topic/analytics-data) - Case Study - [Content Marketing](https://blog.marketingninjas.com/blog/topic/content-marketing) - [Design](https://blog.marketingninjas.com/blog/topic/design) - [Email Marketing](https://blog.marketingninjas.com/blog/topic/email-marketing) - [Getting Found](https://blog.marketingninjas.com/blog/topic/getting-found) - [Inbound Marketing](https://blog.marketingninjas.com/blog/topic/inbound-marketing) - [Lead Generation](https://blog.marketingninjas.com/blog/topic/lead-generation) - [Miscellaneous](https://blog.marketingninjas.com/blog/topic/miscellaneous) - [Search Engine Optimization](https://blog.marketingninjas.com/blog/topic/search-engine-optimization) - [Social Media](https://blog.marketingninjas.com/blog/topic/social-media) - [Sales](https://blog.marketingninjas.com/blog/topic/sales) - [Strategy](https://blog.marketingninjas.com/blog/topic/strategy) - - - - - - # Fresh marketing and sales ideas for home builders and developers New Home Marketer Blog The latest in new home builder marketing and sales ideas. [Subscribe](https://info.velocity23.com/blog-subscribe) - Categories - [Analytics & Data](https://blog.marketingninjas.com/blog/topic/analytics-data) - Case Study - [Content Marketing](https://blog.marketingninjas.com/blog/topic/content-marketing) - [Design](https://blog.marketingninjas.com/blog/topic/design) - [Email Marketing](https://blog.marketingninjas.com/blog/topic/email-marketing) - [Getting Found](https://blog.marketingninjas.com/blog/topic/getting-found) - [Inbound Marketing](https://blog.marketingninjas.com/blog/topic/inbound-marketing) - [Lead Generation](https://blog.marketingninjas.com/blog/topic/lead-generation) - [Miscellaneous](https://blog.marketingninjas.com/blog/topic/miscellaneous) - [Search Engine Optimization](https://blog.marketingninjas.com/blog/topic/search-engine-optimization) - [Social Media](https://blog.marketingninjas.com/blog/topic/social-media) - [Sales](https://blog.marketingninjas.com/blog/topic/sales) - [Strategy](https://blog.marketingninjas.com/blog/topic/strategy) - Social - - - - - - - [Subscribe](https://info.velocity23.com/blog-subscribe) [![Blog Feature](https://blog.velocity23.com/hubfs/images/blog/blog-files/mkn--blog--spacer--v2.png)](https://blog.velocity23.com/blog/tracking-online-campaigns-home-sales-imcc) [Analytics & Data](https://blog.velocity23.com/blog/topic/analytics-data) | [Sales](https://blog.velocity23.com/blog/topic/sales) ## [Tracking Your Online Campaigns: What You Need to Know When It Comes to Home Sales](https://blog.velocity23.com/blog/tracking-online-campaigns-home-sales-imcc) By: [Velocity23](https://blog.velocity23.com/blog/author/velocity23) When you spend your marketing dollars on an online campaign, you need to know whether or not it’s working. Otherwise, what’s the point?! You have to be able to track what you’re doing. Period. [Read More](https://blog.velocity23.com/blog/tracking-online-campaigns-home-sales-imcc) Share - Close - - - - - - [mailto:?body=https://blog.velocity23.com/blog/tracking-online-campaigns-home-sales-imcc](mailto:?body=https://blog.velocity23.com/blog/tracking-online-campaigns-home-sales-imcc) [![Blog Feature](https://blog.velocity23.com/hubfs/images/blog/blog-files/mkn--blog--spacer--v2.png)](https://blog.velocity23.com/blog/assessing-expenses-why-you-need-rethink-look-marketing-a4) [Analytics & Data](https://blog.velocity23.com/blog/topic/analytics-data) ## [Assessing Your Expenses: Why You Need to Rethink the Way You Look at Marketing](https://blog.velocity23.com/blog/assessing-expenses-why-you-need-rethink-look-marketing-a4) By: [Velocity23](https://blog.velocity23.com/blog/author/velocity23) It often seems like the marketing department takes up a huge portion of the budget, and you just can't see how it's working to help you sell more homes. It feels like a big mark in the expense column of your accounting ledger. But what if we told you it didn't have to be that way? [Read More](https://blog.velocity23.com/blog/assessing-expenses-why-you-need-rethink-look-marketing-a4) Share - Close - - - - - - [mailto:?body=https://blog.velocity23.com/blog/assessing-expenses-why-you-need-rethink-look-marketing-a4](mailto:?body=https://blog.velocity23.com/blog/assessing-expenses-why-you-need-rethink-look-marketing-a4) ![](https://blog.velocity23.com/hubfs/offers/guides/navigating-the-buyers-journey/builders-guide-mapping-home-buyers-journey-flat-900x1026.png) ### Mapping The Home Buying Journey Updated for 2021! Discover how to 10X your sales funnel, gain massive awareness, and stay ahead of your competition. Subscribe to the Velocity23 blog and download your free copy now! [![Blog Feature](https://blog.velocity23.com/hubfs/images/blog/blog-files/mkn--blog--spacer--v2.png)](https://blog.velocity23.com/blog/master-google-analytics-tag-manager-seom) [Analytics & Data](https://blog.velocity23.com/blog/topic/analytics-data) ## [How to Master Google Analytics Tag Manager](https://blog.velocity23.com/blog/master-google-analytics-tag-manager-seom) By: [Velocity23](https://blog.velocity23.com/blog/author/velocity23) Today more than ever before you have to know what the customer wants before they know it. Consumers are bombarded with information. They've pulled away from your site with little notice. Too many choices can paralyze them, leading to lost sales. [Read More](https://blog.velocity23.com/blog/master-google-analytics-tag-manager-seom) Share - Close - - - - - - [mailto:?body=https://blog.velocity23.com/blog/master-google-analytics-tag-manager-seom](mailto:?body=https://blog.velocity23.com/blog/master-google-analytics-tag-manager-seom) [![Blog Feature](https://blog.velocity23.com/hubfs/images/blog/blog-files/mkn--blog--spacer--v2.png)](https://blog.velocity23.com/blog/what-marketing-analytics-how-interpret-yours-a1) [Analytics & Data](https://blog.velocity23.com/blog/topic/analytics-data) ## [What is Marketing Analytics and How to Interpret Yours](https://blog.velocity23.com/blog/what-marketing-analytics-how-interpret-yours-a1) By: [Velocity23](https://blog.velocity23.com/blog/author/velocity23) It's important to stay up to date with how effective your SEO efforts have been. Check out our guide on what is marketing analytics and how to interpret yours. Have you ever wondered, "What is marketing analytics?" [Read More](https://blog.velocity23.com/blog/what-marketing-analytics-how-interpret-yours-a1) Share - Close - - - - - - [mailto:?body=https://blog.velocity23.com/blog/what-marketing-analytics-how-interpret-yours-a1](mailto:?body=https://blog.velocity23.com/blog/what-marketing-analytics-how-interpret-yours-a1) [![Blog Feature](https://blog.velocity23.com/hubfs/images/blog/blog-files/mkn--blog--spacer--v2.png)](https://blog.velocity23.com/blog/email-open-rates-13-billion-emails-told-infographic-imcc) [Email Marketing](https://blog.velocity23.com/blog/topic/email-marketing) | [Analytics & Data](https://blog.velocity23.com/blog/topic/analytics-data) ## [Email Open Rates - What 13 Billion Emails Told Us \[Infographic\]](https://blog.velocity23.com/blog/email-open-rates-13-billion-emails-told-infographic-imcc) By: [Velocity23](https://blog.velocity23.com/blog/author/velocity23) Email marketing is constantly evolving. While the basic premise remains the same, you have to keep up with what your market wants. With that in mind, we're bringing you this infographic. Now, you're going to learn what analyzing 13 billion emails said about email market share and how people open their emails. [Read More](https://blog.velocity23.com/blog/email-open-rates-13-billion-emails-told-infographic-imcc) Share - Close - - - - - - [mailto:?body=https://blog.velocity23.com/blog/email-open-rates-13-billion-emails-told-infographic-imcc](mailto:?body=https://blog.velocity23.com/blog/email-open-rates-13-billion-emails-told-infographic-imcc) [All posts](https://blog.velocity23.com/blog/all)[Next](https://blog.velocity23.com/blog/topic/analytics-data/page/2) 1 ![](https://blog.velocity23.com/hubfs/images/blog/blog-files/exit-intent--book.png) ![leadmagnetImageALT](https://blog.velocity23.com/hubfs/offers/guides/navigating-the-buyers-journey/builders-guide-mapping-home-buyers-journey-flat-900x1026.png) Wait! Before you go, grab a FREE copy of: ## Mapping The Home Buying Journey Updated for 2021! Discover how to 10X your sales funnel, gain massive awareness, and stay ahead of your competition. Subscribe to the Velocity23 blog and download your free copy now! 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