Velocity23

We help home builders and developers upgrade their marketing, sales and operations processes so they can grow and scale their business, and sell more homes.

Blog Feature

Content Marketing

7 Tips to Take Your Home Builder Blogging to the Next Level

By: Velocity23

Your home builder marketing is all in place, your blog is set up up and running, but you get the feeling it could be performing even better. New home construction is a highly competitive industry, and you’ll need to have everything working at 100% if you want to gain that crucial edge on your competitors.

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Blog Feature

Lead Generation

Funnel Basics for New Home Marketers: Bottom of the Funnel (BOFU)

By: Velocity23

Once your valuable leads reach the bottom of the funnel (BOFU), do you have a plan in place for closing them into new home sales? This is your time to shine as a new home marketer using the following funnel basics to prove your worth as you build up the bottom line and increase revenue for your company.

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Mapping The Home Buying Journey

Updated for 2021! Discover how to 10X your sales funnel, gain massive awareness, and stay ahead of your competition. Subscribe to the Velocity23 blog and download your free copy now!

Blog Feature

Strategy

Bounce Rate: What is It and How to Reduce It

By: Velocity23

The term "bounce rate" can be a confusing one for many people. Is it something you should keep a close eye on, or one of those vanity metrics that don't matter that much?

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Blog Feature

Social Media

Why the New Instagram Updates Are Good News for Home Builders

By: Velocity23

There have been a few major changes to Instagram's algorithm in recent years, and more new features continue to be announced. These new changes are meant to further increase engagement amongst users and brands, and it's working well so far.

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Blog Feature

Content Marketing

7 Bad Home Builder Marketing Habits to Avoid (and What You Should Do Instead)

By: Velocity23

All of us, at some point, start to acquire some bad habits. And even the most experienced marketer can fall into this trap. Starting without a plan in place, focusing on the wrong metrics, cutting corners to meet deadlines… the list goes on.

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Wait! Before you go, grab a FREE copy of:

Mapping The Home Buying Journey

Updated for 2021! Discover how to 10X your sales funnel, gain massive awareness, and stay ahead of your competition. Subscribe to the Velocity23 blog and download your free copy now!