…especially if you’ve been burned in the past. Let's face it, not all agencies are created equal. Digital marketing agencies, in particular, are often met with hesitancy, no thanks to some seriously slimy companies. You need only read the horror stories of shady agency tactics to see why. Maybe you even have stories of your own and this can certainly leave you sceptical.

Perhaps you're reading this right now because you've just been hired at a home building company and you want to show them how much of a marketing rockstar you really are. Excellent - you've come to the right place. We're going to show you the seven habits of highly effective new home marketers and how to develop them so you can really shine in your new position.

Becoming a thought leader - a home builder who drives innovation and new ideas in their market - is a worthwhile endeavour. Thought leaders are popular, well-connected and respected. They often serve as the driving force behind industry-wide changes and are regarded as a trustworthy source and as an authority.

If you want to sell more homes, you need to stand out. Period. So, while keeping up with the competition is nice, if you’re not standing out, you’re blending in with the crowd. This means you’ll never be top-of-mind with prospective buyers and therefore limiting yourself when it comes to increasing your bottom line. So, how do you separate yourself from the herd? How can you stand head and shoulders above the other builders in your market and sell more homes? We’re glad you asked...

Whether business is steady as usual or your bottom line could really use a boost, there’s one thing we always want more of, and that’s home sales. When it comes to selling homes, today’s market calls for builders to bolster their strategies and step up their game.