Why Instagram is Good for Business [Infographic]

Photos are the new King of Marketing and if you're not already incorporating them into your marketing strategy, you're missing out. Instagram has a massive audience and is growing by the day. Give your brand an identity that people can relate to as you tell stories and promote your products/services through photos.

In the KOL Limited infographic below, you'll see why Instagram is good for business. Top global brands are using it for a reason and you should be too!

Why Instagram?

Photos are a very popular form of visual content and people love it. That's why engagement is so high on Instagram. Here are four reasons why you should be using Instagram in your marketing campaign:

1. Engage Consumers

A perfect platform for businesses to engage customers with the help of funny events and hashtags.

2. Deliver Your Brand's Message

Instagram allows consumers to relate to your brand's message via photos.

3. Appeal to Emotions

Show the personal side of your company through photos. Visuals speak louder than words.

4. Reach a Wider Audience

The number of users on Instagram is steadily increasing. If you're not already on there, now is the time to get started on Instagram and grow your business.

Popular Hashtags

If you want to reach more users, try adding some of these popular hashtags to your photos, but only if they relate to what you're posting about:

• #regram
• #foodie
• #love 
• #follow 
• #instagood

Speaking of hashtags, here are some #instatips for your business:

• Create your company's own Instagram account and share unique photos.
• Use popular hashtags wisely.
• Share your cool Instagram photos on popular social media channels.
• Spread awareness about your brand by asking your customers to share the photos of your products and services.

Was this this Infographic #insta worthy? If your business is already using Instagram, what are your thoughts so far? Let us know in the comments below!