Do you know about the blogging power that is Tumblr? If you're not too familiar with this social blogging power, this infographic from Mashable is full of stats that show just how fast Tumblr is growing and why you should be incorporating this platform into your content marketing and blogging plans.
Tumblr is a social blogging platform where you are able to post content onto your page and "reblog" others' content to share with your followers. It is a great tool for businesses to connect with an audience of people who have interests that are in line with their brand.
Interesting, fun and relevant content has the ability to be shared amongst a large number of users, much like on Facebook and Twitter. The great thing about Tumblr is there is already a very active user base that searches the site and posts to their own accounts on a regular basis.
Creating posts for your business that are creative and loosely match up with popular topics will help your content be seen by many and hopefully shared!
There are over 33 million Tumblr accounts and over 12 billion posts. Tumblr also has a very loyal user base, with "addicts" who visit the site more than 30 times in a month making up 43% of all visits. That kind of support and activity from users is helping Tumblr to rapidly expand.