--- title: New Home Marketer Blog | Lead Generation description: Lead Generation | The latest in new home builder marketing and sales ideas. --- [![](https://blog.velocity23.com/hs-fs/hubfs/Gauge_left_Velocity23-350.png?t=1497564971569&width=320&name=Gauge_left_Velocity23-300.png)](https://velocity23.com/) - - - - - [1-888-450-1859](tel:18884501859) [hello@velocity23.com](mailto:hello@velocity23.com) - [Home](https://velocity23.com/) - [About](https://velocity23.com/about/) - [Blog](https://blog.velocity23.com/blog) - [Resources](https://velocity23.com/marketing-resources/) - [Contact](https://velocity23.com/contact/) - [SCHEDULE A CALL](https://velocity23.com/lets-talk/) - Categories - Follow Us - [Subscribe](https://info.velocity23.com/blog-subscribe) - [Analytics & Data](https://blog.marketingninjas.com/blog/topic/analytics-data) - Case Study - [Content Marketing](https://blog.marketingninjas.com/blog/topic/content-marketing) - [Design](https://blog.marketingninjas.com/blog/topic/design) - [Email Marketing](https://blog.marketingninjas.com/blog/topic/email-marketing) - [Getting Found](https://blog.marketingninjas.com/blog/topic/getting-found) - [Inbound Marketing](https://blog.marketingninjas.com/blog/topic/inbound-marketing) - [Lead Generation](https://blog.marketingninjas.com/blog/topic/lead-generation) - [Miscellaneous](https://blog.marketingninjas.com/blog/topic/miscellaneous) - [Search Engine Optimization](https://blog.marketingninjas.com/blog/topic/search-engine-optimization) - [Social Media](https://blog.marketingninjas.com/blog/topic/social-media) - [Sales](https://blog.marketingninjas.com/blog/topic/sales) - [Strategy](https://blog.marketingninjas.com/blog/topic/strategy) - - - - - - # Fresh marketing and sales ideas for home builders and developers New Home Marketer Blog The latest in new home builder marketing and sales ideas. [Subscribe](https://info.velocity23.com/blog-subscribe) - Categories - [Analytics & Data](https://blog.marketingninjas.com/blog/topic/analytics-data) - Case Study - [Content Marketing](https://blog.marketingninjas.com/blog/topic/content-marketing) - [Design](https://blog.marketingninjas.com/blog/topic/design) - [Email Marketing](https://blog.marketingninjas.com/blog/topic/email-marketing) - [Getting Found](https://blog.marketingninjas.com/blog/topic/getting-found) - [Inbound Marketing](https://blog.marketingninjas.com/blog/topic/inbound-marketing) - [Lead Generation](https://blog.marketingninjas.com/blog/topic/lead-generation) - [Miscellaneous](https://blog.marketingninjas.com/blog/topic/miscellaneous) - [Search Engine Optimization](https://blog.marketingninjas.com/blog/topic/search-engine-optimization) - [Social Media](https://blog.marketingninjas.com/blog/topic/social-media) - [Sales](https://blog.marketingninjas.com/blog/topic/sales) - [Strategy](https://blog.marketingninjas.com/blog/topic/strategy) - Social - - - - - - - [Subscribe](https://info.velocity23.com/blog-subscribe) [![Blog Feature](https://blog.velocity23.com/hubfs/images/blog/blog-files/mkn--blog--spacer--v2.png)](https://blog.velocity23.com/blog/heres-what-we-built) [Content Marketing](https://blog.velocity23.com/blog/topic/content-marketing) | [Strategy](https://blog.velocity23.com/blog/topic/strategy) | [Lead Generation](https://blog.velocity23.com/blog/topic/lead-generation) ## [Here's What We Built](https://blog.velocity23.com/blog/heres-what-we-built) By: [Velocity23](https://blog.velocity23.com/blog/author/velocity23) Four articles ago I started pulling on a thread. The way people buy homes changed, the old playbook stopped working, and most builders are getting left off the AI shortlist before they ever know a buyer existed. Last article I told you the fix is to bring your marketing in-house, and that it only works if you have the right AI platform set up and your team trained to run it. Then I said that's the part you can't fake with a ChatGPT login, and the next article is where I'd show you what we built. [Read More](https://blog.velocity23.com/blog/heres-what-we-built) Share - Close - - - - - - [mailto:?body=https://blog.velocity23.com/blog/heres-what-we-built](mailto:?body=https://blog.velocity23.com/blog/heres-what-we-built) [![Blog Feature](https://blog.velocity23.com/hubfs/images/blog/blog-files/mkn--blog--spacer--v2.png)](https://blog.velocity23.com/blog/marketing-automation-home-builders-bhsd) [Strategy](https://blog.velocity23.com/blog/topic/strategy) | [Lead Generation](https://blog.velocity23.com/blog/topic/lead-generation) ## [Marketing Automation for Home Builders](https://blog.velocity23.com/blog/marketing-automation-home-builders-bhsd) By: [Velocity23](https://blog.velocity23.com/blog/author/velocity23) Marketing automation is an important tool your marketing department needs to be successful. The more defined, repeatable processes you can automate, the less manual work your team needs to do and the easier it becomes to execute your marketing initiatives. Best of all, you can create automated processes for many of your marketing activities. [Read More](https://blog.velocity23.com/blog/marketing-automation-home-builders-bhsd) Share - Close - - - - - - [mailto:?body=https://blog.velocity23.com/blog/marketing-automation-home-builders-bhsd](mailto:?body=https://blog.velocity23.com/blog/marketing-automation-home-builders-bhsd) ![](https://blog.velocity23.com/hubfs/offers/guides/navigating-the-buyers-journey/builders-guide-mapping-home-buyers-journey-flat-900x1026.png) ### Mapping The Home Buying Journey Updated for 2021! Discover how to 10X your sales funnel, gain massive awareness, and stay ahead of your competition. Subscribe to the Velocity23 blog and download your free copy now! [![Blog Feature](https://blog.velocity23.com/hubfs/images/blog/blog-files/mkn--blog--spacer--v2.png)](https://blog.velocity23.com/blog/what-does-cta-look-like-home-builders-a1) [Inbound Marketing](https://blog.velocity23.com/blog/topic/inbound-marketing) | [Lead Generation](https://blog.velocity23.com/blog/topic/lead-generation) ## [What Does a CTA Look Like for Home Builders?](https://blog.velocity23.com/blog/what-does-cta-look-like-home-builders-a1) By: [Velocity23](https://blog.velocity23.com/blog/author/velocity23) The Call to Action (CTA) is one of the most important parts of your website. Without relevant and helpful CTAs that drive your visitors to engage more, they’re likely to just hit the back button after they’ve gotten the information they needed. [Read More](https://blog.velocity23.com/blog/what-does-cta-look-like-home-builders-a1) Share - Close - - - - - - [mailto:?body=https://blog.velocity23.com/blog/what-does-cta-look-like-home-builders-a1](mailto:?body=https://blog.velocity23.com/blog/what-does-cta-look-like-home-builders-a1) [![Blog Feature](https://blog.velocity23.com/hubfs/images/blog/blog-files/mkn--blog--spacer--v2.png)](https://blog.velocity23.com/blog/building-high-converting-landing-page-a3) [Content Marketing](https://blog.velocity23.com/blog/topic/content-marketing) | [Lead Generation](https://blog.velocity23.com/blog/topic/lead-generation) ## [Our Top 3 Tips on Building a High-Converting Landing Page](https://blog.velocity23.com/blog/building-high-converting-landing-page-a3) By: [Velocity23](https://blog.velocity23.com/blog/author/velocity23) Want to make the most out of your content marketing efforts and generate more leads for your home building business? One very effective way to accomplish this is through the use of high-converting landing pages. [Read More](https://blog.velocity23.com/blog/building-high-converting-landing-page-a3) Share - Close - - - - - - [mailto:?body=https://blog.velocity23.com/blog/building-high-converting-landing-page-a3](mailto:?body=https://blog.velocity23.com/blog/building-high-converting-landing-page-a3) [![Blog Feature](https://blog.velocity23.com/hubfs/images/blog/blog-files/mkn--blog--spacer--v2.png)](https://blog.velocity23.com/blog/find-home-builder-marketing-partner-that-grows-with-your-company-c1) [Content Marketing](https://blog.velocity23.com/blog/topic/content-marketing) | [Lead Generation](https://blog.velocity23.com/blog/topic/lead-generation) ## [Find a Home Builder Marketing Partner that Grows With Your Company](https://blog.velocity23.com/blog/find-home-builder-marketing-partner-that-grows-with-your-company-c1) By: [Velocity23](https://blog.velocity23.com/blog/author/velocity23) As a home builder, you want to focus on what you do best: building exceptional homes. You can do this when you leave the marketing of your business up to a team of experienced professionals. [Read More](https://blog.velocity23.com/blog/find-home-builder-marketing-partner-that-grows-with-your-company-c1) Share - Close - - - - - - [mailto:?body=https://blog.velocity23.com/blog/find-home-builder-marketing-partner-that-grows-with-your-company-c1](mailto:?body=https://blog.velocity23.com/blog/find-home-builder-marketing-partner-that-grows-with-your-company-c1) [All posts](https://blog.velocity23.com/blog/all)[Next](https://blog.velocity23.com/blog/topic/lead-generation/page/2) 1 ![](https://blog.velocity23.com/hubfs/images/blog/blog-files/exit-intent--book.png) ![leadmagnetImageALT](https://blog.velocity23.com/hubfs/offers/guides/navigating-the-buyers-journey/builders-guide-mapping-home-buyers-journey-flat-900x1026.png) Wait! Before you go, grab a FREE copy of: ## Mapping The Home Buying Journey Updated for 2021! Discover how to 10X your sales funnel, gain massive awareness, and stay ahead of your competition. Subscribe to the Velocity23 blog and download your free copy now! No thanks, I have enough home buyer leads already. - [About](https://velocity23.com/about/) - [Our Values](https://velocity23.com/about/#values) - [Our Team](https://velocity23.com/about/#our-team) - [Careers](https://velocity23.com/about/careers/) - [Contact](https://velocity23.com/contact/) - [Social Media Training](https://velocity23.com/social-media-training/) - [Twitter](https://velocity23.com/social-media-training/twitter-training/) - [Facebook](https://velocity23.com/social-media-training/facebook-training/) - [LinkedIn](https://velocity23.com/social-media-training/linkedin-training/) #### Contact Velocity23 Edmonton, Alberta Phone: [780-450-1859](tel:17804501859) Toll Free: [1-888-450-1859](tel:18884501859) [hello@velocity23.com](mailto:hello@velocity23.com) [![](https://velocity23.com/wp-content/uploads/Gold_Badge-2.png)](https://ecosystem.hubspot.com/marketplace/solutions/velocity23) ![](https://velocity23.com/wp-content/uploads/nahb-member-3.png) © 2026 Velocity23. 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